Tgm has grown and evolved over almost 30 years in business. With the exponential growth of the Internet, the digital age and onset of social media, we have had to expand our knowledge, products and services. And in doing so, the brand has evolved with...
Most people will be able to instantly identify the golden arches, the apple with the bite out of it and the ‘swoosh’ tick without seeing the name that accompanies it. A successful corporate logo should: Create your image Create consumer loyalty Be a powerful marketing tool ...
When creating a brand, it's important to think about the colours you use and what they represent. A recent project which involved the branding of child behaviour consultants, Two Steps Ahead NZ, is a great example of this (click here to see client branding). We...