17 Aug What is website concierge? And why do you need it?
It’s never good timing when that notification pops up saying ‘your phone is due for a software update’. You constantly click ‘install later’ hoping it will go away until you find the right time to update the new software. Usually you start to notice – since you never got around to it – that your phone is running slower, apps are crashing and things just aren’t as smooth as usual.
It’s the same with your website. Technology is constantly changing and updating and as a busy business owner, it’s often time consuming just to keep up. So to keep your site healthy, running smoothly and secure, we provide all of our website clients our ‘concierge’ service.
There are plenty of reasons why you need concierge to keep your website healthy. These come down to the following key areas:
The most important reason for concierge is security. Unlike the movies, hackers aren’t just sifting through government files in dark room somewhere. Hackers are relatively common and often target everyday websites. Being ‘hacked’ can take a number of forms. Your site could crash completely – meaning your customers could be visiting a site that no longer exists. Your landing page could be loaded with spam so your site doesn’t even look like your site, or it could be filled with invasive pop-ups. Hackers are also able to infiltrate your emails. All of this means you could be paying for a website that no longer exists, is someone else’s site, or is filled with spam.
- Backing up
Another great reason to have concierge is for backups. We regularly back up your website, which means, if anything goes wrong, we can recover the last saved version of the site. You can have peace of mind knowing that if anything goes wrong we have the back up saved and ready to replace so you never experience prolonged time without a website.
Parts of your website may include ‘plugins’ – additional features – such as a slider, menu or e-commerce function, those extras that make your website unique. These need to be updated to make sure they’re compatible with current software, which keeps your site up to speed. Think of what happens when your friend sends you a Word Document created in a Windows 10, but all you have is Windows 7. The Document either doesn’t open or the entire format changes to the old-school version, simply because your technology can’t support it.
So why is it important that we take care of this for you instead of you doing it yourself?
Remember those phone updates you avoid making until you really need to? That’s part of the reason why. Simply put, you need to keep your website up-to-date. If you let an update slide you’re leaving your website vulnerable. With business owners time is always of the essence, that’s why we make it our job to take care of concierge for you. Along with that we have the knowledge to fix any issues effectively, saving you time and ensuring that each update has been properly completed. It’s also a great way to ensure all of your costs are covered. By paying an annual concierge fee we are constantly checking and making updates, if anything goes wrong, we handle it for you. However without this, if any problems occur you’ll be liable for any associated costs of fixing or even potentially re-building your website.
We’re always providing the best service for our customers ensuring that you’re looked after in the long run. That includes your website and any potential changes. We hope that you know more about concierge now, but if you want to know more about this service just get in touch with one of our team members today.