Stratford District Council – Making It Real

Category
Brand, Design, Print, Signage
Tags
Council

A unifying problem

SDC challenged us to create a visual mechanism to unify processes, places and documents to help engage the community and invite them to look forward and plan together.

 

Referencing the past

Using the past to inform the future, tgm designers incorporated reference to the district’s Shakespearean heritage to create a bold, engaging multipurpose brand that could be used in different ways and in different places.

 

Into the future

The unifying, bold logo that our team created has been applied to documents, flags, websites and more, and applied in both colour and black and white and on large and small scales. It has just enough detail to be interesting and engaging, but not too much that it overwhelms or distracts.